His dissertation “A Rhetorical Analysis of Selected Interpretations of the May 1970 Kent State Incident,” spawned further work on this topic, a play Kent State: A Requiem (performed at over 100 venues in American and Britain), his book Mayday: Kent State, NBC’s Emmy Award-winning Kent State, VH1’s Behind the Music, five documentaries and over a hundred speaking appearances globally on this era in American History (see www.may4archive.org).
The most detailed account of the so-called Bradley Effect in electoral campaigns is outlined in the biography of Mayor Tom Bradley, Tom Bradley: The Impossible Dream co-authored by Dr. Payne and Dr. Scott C. Ratzan. Dr. Payne was a speechwriter for Mayor Bradley. Chapters dealing with the Bradley Effect are available here. Dr. Payne has also published an article on the Bradley Effect, "Shaping the Race Issue: A Special Kind of Journalism" (Political Communication and Persuasion, Vol.5, pages 145 -160, ISBN 0195.7473/88 53.00 — .00 Copyright 1988 Taylor & Francis, New York (Inc.)). Dr. Payne also has discussed the Bradley Effect and how race is injected into the campaign by candidates and their surrogates, as well as how the media focus on race in electoral politics, in lectures, forums and conventions worldwide. His 2009 American Behavioral Scientist edition on the Presidential elections will include several articles on how the Bradley effect impacted the primary and general elections.
Payne has authored academic and popular articles, book chapters and proceedings and has participated in forums, conferences and conventions internationally on topics related to political communication, health communication, media, ethics, leadership, negotiation, crisis and risk communication. He is on the Advisory board of the Journal of Health Communication, Media Ethics, Communication Quarterly, Journal of Promotion Management, among others. He is on the Partnership Board for Anthrax Vaccine Education. Payne has been the invited editor for American Behavioral Scientist’s special edition on the U.S. presidential campaign for every election since l988. He is President of the International Academy of Business Disciplines, past chair of the Political Communication Division of the National Communication Association, U.S. representative of the Global Public Relations Project, Board member for UNICEF New England, member of Eastern Communication Association, European Communication Associations, International Communication Association, among others.
Available on Amazon.com
Campaign 2004: Volume 1: Constructing the New American Ideals/Idols in Democracy (Volume 1 of 4) (Topical Issues of American Behavioral Scientist) by J. Gregory Payne (Paperback - Aug 20, 2005)
Campaign 2004: Volume 2: De/Constructing the Mediated Realities of Presidential Debates, Political Advertising, and Showcase Senate Races (Volume 2 of ... Issues of American Behavioral Scientist) by J. Gregory Payne (Paperback - Jan 17, 2006)
Campaign 2004: Volume 3: The Political Celebrity Spectacle: De/Constructing Image Meaning/Mongering (Volume 3 of 4) (Topical Issues of American Behavioral Scientist) by J. Gregory Payne (Paperback - Jan 17, 2006)
Campaign 2004: Volume 4: International Reflections (Volume 4 of 4) (Topical Issues of American Behavioral Scientist) by J. Gregory Payne (Paperback - Jan 17, 2006)
Tom Bradley: The Impossible Dream by Scott C. Ratzan, J. Gregory Payne, and Jim Connor (Paperback - Sep 1987)
Mayday - Kent State by J. Gregory Payne (Paperback - Jan 1, 1981)
Campaign 88: Mediated Reality of the Candidates and Race for the White House (Vol. 32, Number 4) by J. Gregory Payne (Paperback - Sep 1989)